For Dealers
Reach the Mercedes-Benz buyers who actually buy.
A Mercedes-only marketplace with enthusiast-grade buyers. Get your inventory in front of qualified shoppers — no generic auto-portal noise.
Basic
Get your inventory in front of Mercedes-Benz buyers.
- Inventory feed ingestion (unlimited VINs)
- Standard placement in marketplace search
- Dealer profile page (hours, address, phone)
- Outbound CTAs on every VDP (View on dealer site, Call)
- Monthly performance email
Premium
Capture leads and outrank standard listings.
- Everything in Basic
- Lead capture form on every VDP
- ADF/XML-ready lead export to your CRM
- Boosted ranking in search results
- Up to 20 photos per VIN
- Verified Dealer badge
- Weekly analytics dashboard
- Price-drop alerts to saved-search subscribers
Featured
Top placement and premium exposure across BenzBot.
- Everything in Premium
- Top-of-results placement (Featured Priority)
- Homepage marketplace hero rotation
- Era page feature placement
- Native ad slots across the site
- Dedicated account contact & onboarding
- Custom dealer storefront URL
- Early access to buyer-intent signals
All plans billed monthly · Cancel anytime · 14-day free trial on any tier
Compare every feature
Everything included on each plan, side by side.
| Feature | Basic | Premium | Featured |
|---|---|---|---|
| Inventory feed (unlimited VINs) | |||
| Dealer profile page | |||
| Outbound CTAs on every VDP | |||
| Lead capture form on VDP | |||
| ADF/XML lead export to your CRM | |||
| Verified Dealer badge | |||
| Boosted search ranking | |||
| Top-of-results placement | |||
| Marketplace homepage rotation | |||
| Era page feature placement | |||
| Native ad slots across site | |||
| Custom storefront URL | |||
| Performance analytics | |||
| Dedicated account contact |
Why BENZBOT vs CarGurus or Autotrader?
Niche audience
Every visitor is shopping a Mercedes-Benz. No filtering wasted impressions through a sea of unrelated cars.
Lower cost per lead
Mass-market portals charge $4,800–$24,000/yr. BENZBOT starts at $99/mo for the same unlimited-inventory model.
Enthusiast intent
Buyers come for chassis-specific content (W124, W126, R107), so they show up educated and ready to talk.
How leads reach you
- 1
Buyer inquires on your VDP
Form is hosted on BENZBOT so we can validate the buyer first.
- 2
BENZBOT validates & scores
We filter spam, verify contact details, and tag buyer intent signals.
- 3
Lead lands in your CRM
Forwarded as ADF/XML to DealerSocket, VinSolutions, or any standard dealer CRM. Plus a real-time email copy.
- 4
You close the deal
Buyer's contact details are masked through BENZBOT until you reply, protecting both sides.
Common questions
How does billing work?
Plans are month-to-month. Cancel anytime — your listings stay live through the end of the paid period.
How do I get my inventory in?
We ingest any standard dealer feed (XML, CSV, or JSON). Send us the URL after sign-up and we'll handle the rest. Updates typically sync every 4 hours.
What lead volume should I expect?
Lead volume depends on your inventory size, geography, and tier. BENZBOT is a Mercedes-only audience, so leads tend to be lower volume but higher intent than mass-market portals.
Can I upgrade or downgrade?
Yes — switch tiers anytime from your dealer dashboard. Pro-rated changes apply at your next billing date.
How is this different from CarGurus or Autotrader?
BENZBOT only serves Mercedes-Benz enthusiasts, owners, and buyers. You're not paying to reach a generic auto audience — every visitor is shopping a Benz.